Apple is preparing to introduce innovative artificial intelligence (AI) features in the new iPhone 16 series. These features are expected to be available in older models as well, starting with the iPhone 15.
According to the latest reports, the tech giant will implement advanced AI technologies, similar to those developed by Google for the Pixel series and Samsung for the Galaxy range, in an attempt to revitalize Siri, its virtual assistant.
According to the source, the new Siri will be equipped with capabilities comparable to Google’s Gemini AI, allowing it to perform complex tasks such as summarizing texts, providing detailed answers and correcting errors in various texts.
In addition, the iPhone 16 is expected to introduce advanced AI-assisted photo and video editing features aimed at improving the visual quality of media content. These will include technologies capable of modifying and optimizing photos and videos according to user instructions, providing an experience similar to Google’s Magic Editor and Video Boost features, Phone Arena writes.
AI Features in Apple Music?
Apple will also offer smart suggestions and content recognition in images, integrating AI into apps like Apple Music and Keynote to generate personalized playlists and presentations.
A particularity of Apple’s strategy is the emphasis on AI processing directly on the device (on-device), as opposed to the cloud-based solutions of the competition. This will increase security and processing speed, giving users a more private and fast experience, although it may limit the complexity of the algorithms that can be run.
Despite these innovations, not all advanced AI features may be available for free, with Apple opting to offer some features through a subscription model.
The launch of the iPhone 16 is expected in the coming months, when more details about the device’s new capabilities will be revealed.
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