The 91 television stations included in Kantar Media’s measurements had an average rating of 16.9% nationally (all day) during April, down 10.2% from March. It’s a consistent loss from one month to the next.
Instead of the 2 lei political shows directed by the people of the system, Romanians prefer cancan shows such as: “Romanians have talent” and “Las Fierbinți” on Pro TV, “Chefi la cuțite” and “iUmor” on Antena 1, “Insula de 1 million” and Turkish series on Kanal D.
Disaster for the television moguls – MAFIA MEDIA
The national audience of Romania TV decreased in April by 12.3%, representing a loss of 27,630 people compared to March. Romania TV kept its first position in the news niche with an average of 197,500 viewers per minute (all day). The loss of audience at Antena 3 CNN was lower: – 4.6% (6,910 people).
The television of the Dan Voiculescu family remained in the second position of the niche with a rating of 143,430 viewers per minute (all day). Digi24 managed to keep its rating from March, becoming the third television in the news niche, with an average of 53,310 people per minute, while Realitatea Plus lost 15.6% of its audience in March, being watched by 52,980 of people, according to Kantar Media. B1 TV took advantage of the losses of the big players, gaining only 1,500 people and reaching an average rating of 23,610 viewers per minute, far from claiming to make the “games” … sorry!, ratings in this niche.
